Branding

Branding is the story you’re perpetually telling the world about your business. My job is to make sure your story is cohesive and consistent, from start to finish.

Branding Package 1

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Boldly + Co.

A productivity company specializing in professional workshops and coaching as well as supportive retail products.

The Boldly + Co. brand was developed to be distinctive. While this productivity company was created to exist in the corporate world, the brand was intended to be edgy and bold. Bright colors and geometric shapes + patterns can be found across all of their print and digital branding.

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Deck Slides

Branding Package 2

Laroma

Essential-oil bath salts and shower steamers designed to support relaxation, clarity, and everyday wellness.

Laroma is positioned as a modern aromatherapy wellness brand centered on turning everyday self-care into an intentional ritual. The brand blends essential-oil-infused bath salts and shower steamers with calming, gender-neutral scent profiles to help people reset, refocus, and restore emotional balance within the rhythm of daily life. Its tone emphasizes simplicity, mindfulness, and quiet luxury, encouraging small moments of pause—whether after work, after movement, or before rest.

Original Concepts

Finished Packaging

Branding Package 3

Simply Spoken Therapy

A pediatric speech therapy clinic with a playful, approachable brand.

Simply Spoken Therapy is a pediatric speech-language clinic built around a compassionate, play-based approach to helping children develop communication skills. The brand emphasizes warmth, trust, and individualized care, creating an environment where children feel comfortable, families feel supported, and therapy feels engaging rather than clinical.

Rack Card, Business Card, Promotional Bookmark

Waiting Room

Entryway

Slides from Presentation Deck

Adult T-Shirts

Kids T-Shirts

Branding Package 4

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The Lavender Leash

An upscale pet supply service founded by an animal lover who wanted to provide only the best products to customers. The Lavender Leash brand is meant to reflect that.

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Branding Package 5

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Keeping Families Covered

A local non-profit that provides diapers and other essential items to families in need.

Keeping Families Covered’s brand appeals to a broad audience while maintaining an inviting and accessible look and feel. Their vehicle and office graphics are intended to appeal to the families they serve as well as their volunteer/donor base.

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In their lobby, I designed a themed wall for their rotating videos to play on.

  • "Working with Mary on my brand was an incredible experience from start to finish. She didn’t just design a logo and website—she helped bring the entire vision for my brand to life. Mary has a rare ability to translate ideas and values into thoughtful, beautiful design that feels both strategic and authentic. The final brand feels polished, distinctive, and truly representative of who we are. One of the things I hear most often from customers is how impressed they are when they visit our website. It immediately builds trust and credibility, and people regularly comment on how professional and well-designed it feels. If you’re looking for a designer who combines creativity, strategy, and professionalism, Mary is exceptional. I couldn’t be happier with the result."

    —Nina Ferraro, Realtor, Ask For Nina

  • "The website that Mary created for my business exceeded any and all expectations I had! Not only does my site convey our personality and brand perfectly, it was done quickly. So many people have commented on how beautiful my site is and I couldn't agree more! Mary was easy to work with, thorough, and organized. She made the process so easy and I am beyond thrilled with her work. She is my go-to for any and all design work including my marketing materials and space. ”

    —Amanda Townsend, MS CCC-SLP, Owner, Simply Spoken Therapy

  • “Our event was great! We were definitely stand outs in the booth and collateral department! The guys next to us said they looked like Motel 6 compared to us! 😂 Thank you so much for all your hard work and partnership. We look forward continuing to work with you!”

    —Dr. Timothy Murray, Solstice Health

  • “Is Mary an incredible designer? A resounding yes! What makes Mary a GREAT partner? How much time do you have? Beyond her professionalism, Mary possesses an extraordinary amount of patience evidenced by skillfully and very diplomatically asking question after question until I'm clear on what I need. Once she has garnered the input she needs, Mary is off to the races. Her speed, accuracy and creative execution have exceeded my expectations...every single time I have required her services.”

    Jennifer Bartolotta, Owner, Bartolotta & Associates

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Logos